April 16, 2007 EduCall- Get the Latest Buzz on Individual Health Plans

Sponsored by Aetna.

Speakers: Richard O'Connor has over 15 years of consumer and business-to-business marketing experience. Mr. O'Connor is Vice President of Marketing for Aetna Individual Markets. He is responsible for marketing strategy, including opportunity analysis, segmentation, positioning, program development, advertising and the consumer website.

During this presentation Richard will review the latest data and trends in the Individual Insurance Market. This will include discussing the new players in the market, the latest distribution trends, the intersection of wealth and healthcare planning and where we think the market will be in a few years.